博納多榮膺“2017亞洲游艇行業(yè)頒獎典禮”年度最佳品牌獎
【風(fēng)尚中國,上海消息】“2017亞洲游艇行業(yè)頒獎典禮”于4月27日晚在中國上海隆重舉行。亞洲游艇行業(yè)大獎立足于中國地區(qū),影響力擴散至整個亞洲地區(qū),已經(jīng)逐漸成為亞洲游艇行業(yè)的風(fēng)向標(biāo)。世界頂級船艇制造商博納多集團在頒獎典禮上榮膺“年度最佳品牌”大獎,這是對于博納多集團在亞太市場,特別是中國市場持續(xù)投入的極大認(rèn)可。
博納多集團與亞太地區(qū)的淵源頗深。博納多船廠于130多年在法國成立,歷史悠久。博納多于2005年就在中國設(shè)立了亞太地區(qū)辦事處。目前,博納多亞太區(qū)域總部位于香港,旨在進一步鞏固集團在亞太區(qū)域的業(yè)務(wù)。博納多亞太總部管理品牌涵蓋博納多帆船、博納多動力艇、藍高雙體船、蒙地卡羅游艇、CNB定制游艇、Four Winns和Scarab快艇。
博納多在亞太地區(qū)擁有一個強大而專業(yè)的經(jīng)銷商網(wǎng)絡(luò)。通過與經(jīng)銷商緊密合作,博納多支持亞太區(qū)域各種主要的帆船賽事、船展、游艇活動以及船東聚會。博納多致力于促進亞太區(qū)域游艇和帆船文化的傳播,持續(xù)推動帆船和游艇運動在當(dāng)?shù)氐陌l(fā)展。
BENETEAU GROUP AWARDED THE BEST BRAND PENETRATION IN ASIA,
AT THE ASIAN MARINE & BOATING AWARDS CEREMONY
The 2017 Asian Marine & Boating Awards Ceremony was held in Shanghai, China on April 27th. The awards honored the winners from across the whole spectrum of the boating world in Asia with a focus on China, serving as a benchmark for the marine industry in the region. The world-leading boat manufacturer, the Groupe Beneteau was awarded the Best Brand Penetration in Asia during the ceremony which is a great recognition for the continuous investment from the Group in China and in Asia.
Beneteau’s presence in the region is not new. The shipyard was founded in France over 130 years ago and Beneteau established its Asia Branch in China in 2005. The Beneteau Asia-Pacific office is now located in Hong Kong, expanding its regional reach and strengthening the operations across the region. The office manages the brands Beneteau, Lagoon, Monte Carlo Yachts, CNB as well as Four Winns and Scarab.
With the largest and most professional dealers’ network, Groupe Beneteau is involved in several major regattas, boat shows, boating events and owners’ gatherings across Asia. It has contributed to promote the boating and sailing culture throughout the region and is dedicated to be a driving force in the development of the Asian yachting scene for many more years to come.